It's coming!!

Was out with friends a few nights ago at Cass Cafe and Lanvin Heart H & M collection (in select stores Nov. 20, everywhere Nov. 23) came up... Rumor is you have to pre-register, get a number, wait in line and then you only have 15 minutes to grab as much as possible WITHOUT trying it on. I haven't confirmed these details anywhere in my not-so-authorative search on the internet. No doubt though the date is in bold in my planner...

From Alber Elbaz's mouth: he's creating a collection that appeals to mothers and daughters... each always wants to wear the others clothes. H & M wanted Elbaz to translate his luxurious, dreamy clothes into something everyone can enjoy. Prices are substantially higher than H & M norm.... jackets for $200, dresses for $150, and shirts $50. No doubt that given Lanvin's brand equity, H & M will have no trouble selling out of most designs.

From a publicity and social media standpoint, the campaign is a huge success. Clever ads driven by video... each major consumer channel (Lanvin, H & M and Youtube) featured different videos ... very viral. Ease of information gets an A+.... as you can see below they fully supported blogger posting by making images available for reposting.

The red dress below is my favorite!!

LANVIN FOR H&M. SEE THE FULL COLLECTION AT HM.COM

LANVIN FOR H&M. SEE THE FULL COLLECTION AT HM.COM

LANVIN FOR H&M. SEE THE FULL COLLECTION AT HM.COM

dr. martens for opening ceremony

   

Ah Dr. Martens, I've loved you so much in theory.... until now. Thank you Opening Ceremony for taking the classic Darcie 8 Eye and giving it a little more interest with animal print and abstract polka dots. Now I can wear you and feel like I'm not trying too hard to cop a style that isn't really mine.

OC always seems to update classic mainstays like Dr Martens and Levis - keeping the brand essence, but adding the unexplainable "it" quality and making it more appealing and/or relevant to consumers.

it's a skin thing

                                                                                   

                                                                                        VPL

Lately I'm obsessed with thinking about a better "relaxed" wardrobe. I've got great work clothes and great lounge clothes, but few solid in between pieces. BOF posted an article about Victoria Bartlett and her self described "innerwear, outerwear, anywhere” clothing line VPL (aka visible panty line) and I was instantly like, "yes... this is my relaxed look realized." Clothes that are comfortable,  but sexy are my favorites even if I'm running into CVS. A dash of sensuality goes along way in clothing.

VPL's Spring 2011 show got RAVE reviews and stopping by VPL's first boutique in Soho is a must when I get settled in NYC. This video explains it all quite well....enjoy!

I spent today watching old movies like Sabrina and catching up on my November magazines... late I know. Curiously they didn't make it to our mailbox this month... perhaps a glitch with my recent mail forwarding. Anyway, I've been going through a slight hat fascination (maybe more of a "I don't want to do my hair, but need to go out..." and the one worn above by Audrey Hepburn caught my eye.


It was 1954 so lady's fashions progressed from full skirts and "tiny" waists below a prominent, pointed bosom and the launching of a straighter, easier and softer silhouette. American designers relaxed waistlines, de-emphasized the bust and placed belts, sashes and drapery at the hip to give a new "long torso" effect.


This turban from Modcloth.com is the closest thing I found which is longer than above. 

rainy daze

I love a good rain boot particularly one that is both heavy on function and fashion. Today's NYTimes featured What I Wore with Paz de la Huerta. One of her outfits included Melissa boots, a new brand to me,  co-designed with Vivienne Westwood.

Not only did Melissa, a Brazilian footwear label, pioneer the movement of the fashionable plastic shoe, they are also the first company to apply aroma to their shoes: each shoe is made to smell like the bubblegum of your childhood to evoke happy thoughts.The shoes are made from big chunks of Melflex plastic, a patented non-toxic, hypo-allergenic, recyclable type of flexible plastic, to form their flats, wedges, and heels.

After a quick look, I'm smitten. Two of my favorites... perfect for a damp day.